STARTUP

Customer Remit

A US-based technology startup focused on building smart cities for the visually impaired and blind.

Support with campaigns aimed at increasing B2C sales as well as B2B partnerships providing solutions that give business customers higher ROI.

We worked on a best-selling strategy and campaigns aimed at increasing online and offline sales during holiday periods providing solutions that give business customers higher ROI. We also supported increasing the number of partnerships with businesses through business exhibitions and targeted campaigns.

Full case study available upon request

Outcomes: 

• Improved brand visibility. 
  
• 20% increase in the number of business clients and 30% increase in the number of B2C clients over the Halloween and Christmas time.
  
• Created campaigns collaterals.
  

STARTUP

Customer Remit

A spin-out of one of the UK universities' which creates software that enables efficient evidence-based decision making, supported by transparent computational models and AI. 

Comprehensive research and communications review to help the company develop their market strategy for the UK, US and Swiss markets in the pharma and self-care sectors and identify the best routes to market

Full case study available upon request

Outcomes: 

• Analyzing the industry to identify the most effective strategy elements.
• Based on each section of our analysis and the insights shared, we have established a set of carefully considered key actions aimed at positioning the company as a market leader.
• After reviewing key competitors' branding in order to establish their position against the competition, the client was able to strategize their market strategy.
  

START UP

Customer Remit

A tech startup using AR to transform the way we understand and interact with the world around us. 

Its platform was first launched for museums and art galleries and has revolutionised visitor experience with its Augmented Reality, cutting-edge 3D object recognition technology and simple-to-use DIY platform. It soon proved that this technology can be used more broadly, inspiring discovery and creativity.

We have initially worked on the market strategy review for the museums across the UK, followed by the sales strategy review and training to increase engagement and help secure new partnerships for 2020. Strategy and business development support in preparation for the Royal Three Counties Show 2020.

Full case study available upon request

Outcomes: 

• Reviewed the Sales Pitch and pitch deck. Created the sales call script for phone calls and emails. Reviewed and refined the sales process. 

• Sales training. Specific tips on selling to non-profits.

• Reviewed the price strategy and business model.

• CRM and communications support.
  significantly increased the number of meetings and museums to partner with.

• OSG's team provided ongoing business development support heading towards the Royal Three Counties Show 2020 by helping to establish partnerships and closing deals. *

*Despite the success of the team working towards the show, the 2020 Show has been cancelled due to Covid

SCALEUP

Customer Remit

An international provider of bespoke technology solutions for manufacturing, retail, construction, IoT, sensors, ERP, and smart tech.

UK Market development. Increase profitability by building strategic partnerships and developing an effective sales pipeline of high-value contracts.

We worked towards improving their UK sales and closing ratio.

Reviewed the sales process identified bottlenecks and trained the sales team.

Ultimately, the aim was to elevate the brand and establish strategic partnerships. 
Our team provided representation at meetings and negotiations.

Full case study available upon request

Outcomes: 

• Identified and opened new market opportunities of up to £3m per lead.
  
• Improved pricing and significantly increased the value of quotations as well as improved deal closing.